#142 - Sell Our Way Out

Al Uszynski has trained salespeople at the university level and he joined us to share his insights on selling right now. He shares some adaptations to current restrictions as well as creative ideas for selling online that will be even more useful when we can get face-to-face. But the real question that comes out of this conversation is: Should we be asking sales staff to be marketers? Can we really learn new tricks? And what are we losing as we pass through the quarantine?We also call for a new mode of etiquette and offer some advice on how to work in other people’s comfort zones. Let’s sell our way out of this problem.