EPISODE · Feb 22, 2026 · 49 MIN
#144: FOUNDER: Staying Lean as a Competitive Edge in Music Tech: Christian Ringstad Schultz
from Sound Connections · host Amplitude Ventures
We welcome Christian Ringstad Schultz, CEO and co-founder of the Norwegian music tech company Masterchannel – delivering industry-grade audio mastering.With a team of just two and a half people, Masterchannel has reached a million-dollar revenue run rate while mastering nearly 100,000 songs every month.In this episode, Christian shares how proprietary AI, white-label partnerships, and disciplined cost control have shaped a sustainable company in an industry where most struggle to survive.We explore the economics of staying small, building trust over time, and creating long-term advantage in a competitive AI-driven market.Listen in and join the conversation.
What this episode covers
We welcome Christian Ringstad Schultz, CEO and co-founder of the Norwegian music tech company Masterchannel – delivering industry-grade audio mastering.With a team of just two and a half people, Masterchannel has reached a million-dollar revenue run rate while mastering nearly 100,000 songs every month.In this episode, Christian shares how proprietary AI, white-label partnerships, and disciplined cost control have shaped a sustainable company in an industry where most struggle to survive.We explore the economics of staying small, building trust over time, and creating long-term advantage in a competitive AI-driven market.Listen in and join the conversation.
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#144: FOUNDER: Staying Lean as a Competitive Edge in Music Tech: Christian Ringstad Schultz
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