1449. #TFCP - AI as an Analyst: Navigating the 2026 Shift in Freight Procurement!

How are top transportation professionals turning overwhelming data into a competitive edge? Start making real-time and strategic moves for your business in this episode with Samantha Barone of GoodShip.  Samantha discusses the future of freight orchestration and procurement, why historical data is losing its throne to real-time insights, and how the best brokers are moving away from the "cheap rate" trap to build ironclad, dedicated carrier partnerships. We're talking straight about the grit it takes to build a book from scratch, why listening is your most powerful sales tool, and how leveraging tech like GoodShip can finally give you the clarity you need to scale. If you're tired of the constant fire drills and want to master the art of transparent communication and long-term network stability, this episode is your roadmap!   Connect with Samantha Website: https://www.goodship.io/  Email: [email protected]  LinkedIn: https://www.linkedin.com/company/goodship-io/   📊📉 Don't miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎 🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars!   To Find Out More About My Freight Services Visit https://freightcoachlogistics.com/   🤝 Shoutout to my sponsors!👇 SPI Logistics | https://spi3pl.com/  Revenova | https://revenova.com/freightcoach/ NMFTA | https://nmfta.org/ DAT Freight & Analytics | https://www.dat.com/ Transportation Intermediaries Association | https://www.tianet.org/   Donate to support Stacy and her family: https://tinyurl.com/36xmxcmr   🚀🔥 To sign up for my Newsletter, go to http://eepurl.com/iNoHco, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇   ▶️ https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw 📷 https://www.instagram.com/thefreightcoach/  🕊️ https://twitter.com/thefr8coach  💼 https://www.linkedin.com/in/chris-jolly-a183aa6a/