#145 LACOSTEの遊び心のあるロゴ戦略 - CEREAL TALK / シリアルトーク

What this episode covers

今日話をしたサイトや記事はこちらで読めます！ https://cerealtalk.jp/p/vol-161 調達なしで売上2億ドルの人気ブランドへ。徹底した利益視点で黒字化を続ける「True Classic」に見るD2Cの新潮流 https://note.com/cerealtalk/n/n0b5168344f22 (0:00) OP / note記事告知、イベント振り返り (5:15) LACOSTEのロゴが生まれた背景とロゴ戦略 (7:28) ロゴのコラボ事例 (13:00) マクドナルドのロゴを変えたキャンペーン (15:29) 特徴的なロゴの強さ (19:02) ロゴの二次創作・ミーム化 (21:02) 動物のロゴの方が有利？ (22:39) ライセンスを活用したブランド普及戦略 (25:21) 遊び心を作りやすい動物ロゴ、タグの可能性＜おたよりフォーム https://forms.gle/Tgzv4y8PCTs86EcY6 ＜メンバー＞⁠ 沼田雄二朗 ⁠⁠最所あさみ⁠⁠ 宮武徹郎⁠⁠ 草野美木⁠ OP Music: Epidemic Sound

Share this episode

Similar Episodes

🚨SUNO Flips on Artist - Creators, this matters. 🎵🤖

Feb 8, 2026 ·4m

Mastering AI & Prompting

Jan 30, 2026 ·6m

The AI Realtor Prompt Vault

Dec 15, 2025 ·2m

🚨 AI NEWS ALERT — FAMILY, PAY ATTENTION! 🤖🔥 #aierik

Nov 30, 2025 ·5m

The Essential AI Awakening for Everyone

Oct 26, 2025 ·14m

🎙️ Missed Our First Podcast? #aierik #stayintunedpodcast

Oct 26, 2025 ·61m

Similar Podcasts

Humanizing Change Tremendousness Join us each episode as we talk with innovators in their respective fields about their unique journeys and how they humanize change in their own work, right here, on Humanizing Change. AI Erik's Podcast Audio Erik Conn The AI News Podcast where we talk AI. NEWMORROW SESSIONS - A PodCast Series on the Future of Hospitality Mario C. Bauer, Florian Schneider, Axel Weber & Dr. Tillman Bardt The Newmorrow PodCast is more than a podcast — it's a platform for open dialog on the future of our business, a platform for those building what doesn’t exist yet. Here, we share and embrace our passion for the hospitality industry, but we won’t romanticize the journey. We ask the tough questions, confront uncomfortable truths, and prepare for a future that resists easy answers. We believe that the tougher and wilder times become, the more openly, honestly and humanely people need to talk to each other and act together. We believe, openness, togetherness, and truthfulness should also be cornerstones of a professional community to develop our utopian idea of „open source“. This is a space where visionaries don’t just imagine the future — they wrestle with the paradoxes that shape it: success vs. happiness, data vs. instinct, stability vs. reinvention. Join leaders, entrepreneurs, and thinkers as they share not what made them — but what’s actively shaping them, now and next. So tune in Canine Fitness Fanatics Podcast Hannah Johnson Do you think your dog might benefit from a little extra fitness? Maybe you want to tighten those left turns in agility or tighten their box turn in flyball? Or maybe they are a bit clumsy and just need a little more body awareness? Welcome to the Canine Fitness Fanatics podcast! With your host Hannah Johnson join us as we talk dog fitness and other areas of canine health too! Our mission is to help condition dogs to reduce the risk of injury and increase longevity, whether that’s in sporting dogs, working dogs or pet dogs. All dogs can benefit from a little extra fitness!

Frequently Asked Questions

How long is this episode of CEREAL TALK / シリアルトーク?

This episode is 29 minutes long.

When was this CEREAL TALK / シリアルトーク episode published?

This episode was published on April 14, 2024.

What is this episode about?

今日話をしたサイトや記事はこちらで読めます！ https://cerealtalk.jp/p/vol-161 調達なしで売上2億ドルの人気ブランドへ。徹底した利益視点で黒字化を続ける「True Classic」に見るD2Cの新潮流 https://note.com/cerealtalk/n/n0b5168344f22 (0:00) OP / note記事告知、イベント振り返り (5:15) LACOSTEのロゴが生まれた背景とロゴ戦略 (7:28) ロゴのコラボ事例 (13:00)...

Can I download this CEREAL TALK / シリアルトーク episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.