145: Michelle Pontvert's Low-Lift Audio Event: How She Grew Her List and Re-engaged 924 People in 34 Hours

This episode is from our Summits + Events series. Want every LYPP episode on turning your event into audio people finish in one bingeable feed? Grab it here. Or why not grab all topics?!: List Building · Courses + Memberships · Launching · 1:1 ServicesIn this episode, we explore Michelle Pontvert's approach to hosting online events using private podcasts. Discover how this "easy events enthusiast" created a 33-contributor audio event in just 34 hours, achieved an 872-person listen-through rate, and saw a 40% uptick in overall business sales. Learn why Michelle chose audio over traditional summit formats and how she designed an experience that benefits hosts, collaborators, and listeners equally.Topics CoveredWhy audio-only events create better experiences for all partiesThe 34-hour event creation process from pitch to launchOutreach strategies that resulted in 33 out of 42 people saying yesUsing 30-60 day access periods instead of traditional 24-hour urgencyRe-engagement strategies for existing email subscribersNative integrations between Thrive Cart, Kit, and Hello AudioFollow-up email sequences to maintain engagement over extended periodsLinks MentionedWebsite: http://www.michellepontvert.comInstagram: https://www.instagram.com/michellepontvertFacebook: https://www.facebook.com/michelle.pontvertwww.michellepontvert.com/event-debriefMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.