#146 | Why Gut Feel Is Killing Your MedTech Growth And What to Build Instead

Still running your business on gut feel, disconnected dashboards, or scattered reports? It’s time to change that.In this episode of The H-Files, I sit down with Jason Bryll, Founder of Parable Associates, to unpack how clinician-led businesses can turn raw data into real-time insight—without massive teams or enterprise budgets. We cover the difference between stock EMR/CRM charts and real BI, how to align KPIs across functions, and why building a strong data culture (with the right UAT champions) makes all the difference.You’ll learn how to avoid common SME mistakes, how to choose budget-friendly tools, and what AI will—and won’t—change about your decision-making process.Whether you're scaling a MedTech business, improving your go-to-market performance, or building a healthcare team that makes smarter decisions, this episode will show you how to replace noise with clarity—and guesswork with growth.📺 Watch on Youtube: https://youtu.be/j5_8ZVohoQ0📝 Join the mailing list to get the show notes forevery episode here: https://thesalesaccelerationformula.com/podcast-show-notes