#147 Should you be using People or AI influencers to grow sales and leads?

In this episode, we tackle a modern marketing dilemma: should your business lean on real human influencers or dive into the world of AI-generated, virtual influencers? With influencer marketing booming, choosing the right kind of influencer can have a huge impact on building trust, increasing brand reach, and driving sales. I explore the unique benefits—and limitations—of both real and virtual influencers, backed by insights from recent studies and industry trends. You’ll also get practical tips on finding and partnering with the right influencers, setting clear campaign goals, and ensuring compliance. If your business thrives on word-of-mouth and engagement, this episode will help you determine the best path to boost your brand’s social media influence.GET  MORE MARKETING & SALES  TOOLS:Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.