148 - What you need to know about Auracast broadcast audio from Bluetooth - LIVE from FHH 2023

In case you missed it at this year's Future of Hearing Healthcare Conference, Chuck Sabin, the Senior Director of Market Development at Bluetooth SIG, presented an excellent overview of Auracast™ broadcast audio, offering important take-aways for hearing professionals and the patients they serve. Auracast™ broadcast audio is a new Bluetooth® capability that is set to be the next generation of assistive listening and enhance the way you interact with others, and the word around you, through audio. In this presentation you will come away with the following: 1) A clear understanding of how the new features of Bluetooth® LE Audio enable better support for hearing aids and the use cases for Auracast™ broadcast audio. 2) A clear understanding of the impact LE Audio and Auracast™ enhancements will have on improving the opportunity for better hearing health, and 3) A clear understanding of how industry collaboration and advocacy will help ensure consistent infrastructure for assistive listening in public spaces. Want to know more about Auracast™? Visit for more details: https://www.bluetooth.com/auracast/ Be sure to subscribe to our YouTube channel for the latest episodes each week, and follow This Week in Hearing on LinkedIn and Twitter: https://www.linkedin.com/company/this-week-in-hearing/ https://twitter.com/WeekinHearing