15. Conquering Content Creation Overwhelm with Mel Daniels

If you’re feeling the pressure of the 'curse' of being in business post circa 2000 – i.e. content creation, blogs, reels, video, carousel posts, lives, nurture sequences, welcome emails and the list goes on, this podcast is for you my lovely!   In this episode of The C Word Podcast, I’m talking to Mel Daniels from Meld Business all about the concept of powerful content as distinct from content for content’s sake. And we’ve all been there... 'Oh sugar, I haven’t posted this week or I haven’t produced a reel today therefore I just need to do something!'   Mel Daniels is a Content Strategist, Coach and Speaker who loves to understand ‘why’. Mel’s purpose is to teach and empower women who want more from their business, on how to use content in a genuine way. She gives them the confidence they need to become more visible, seen as the expert that they are and inspired to take their business to the next level.   Mel and I talk about:   ~ What powerful content is and why it’s so important ~ The most important thing to embrace when it comes to creating impactful content ~ 3 key principles for producing powerful content ~ Her tips and tricks for overcoming content creation overwhelm and burn out ~ Some of the myths and ‘rules’ around sharing content and why they’re unhelpful ~ How to prioritise and get the most bang for your buck when it comes to content   MENTIONED IN THE EPISODE… Take the Quiz and Find Out Your Content Superpower   CONNECT WITH MEL DANIELS… Instagram Facebook   FIND OUT MORE & SAY HI!   Creative Business Insider Creative Business Incubator Follow Bec on Instagram My Website