#15 - Die wichtigste Entscheidung der Unternehmensgeschichte - Lorenz Wied-Baumgartner

from Wachmacher - der OÖ Business - Lifestyle Podcast · host Alexander Zach und Manuel Matousek

In dieser Folge sprechen wir mit Positionierungsexperte Lorenz Wied-Baumgartner, der seit 25 Jahren Unternehmen dabei unterstützt, im Markt sichtbar, spürbar und merkbar zu werden.Wir klären:1. Warum Positionierung keine Designfrage, sondern ein strategischer Prozess ist2. Wie du erkennst, ob deine Marke im „Marktgedächtnis“ existiert3. Welche Fehler viele Selbstständige machen – und wie man es besser machtDazu gibt’s wie immer echte Einblicke, inspirierende Anekdoten und klare Tipps – für alle, die sich im Business klar positionieren wollen. 🎯🔥

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This episode is 41 minutes long.

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This episode was published on June 30, 2025.

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