#15: Marketing is More Than Advertising: It’s About Value

from Biz Thrive: Quick Hits of Business Inspo · host Ridgeview Guidance | Hosted by Zac Lockhart

Marketing is not just about ads—it's about the value your business provides and how your customers perceive it. In this episode, we dive into real-world examples of how companies like Fiji Water and JCPenney succeeded or failed based on customer perception. Learn how to shape your value proposition and why it’s the key to your marketing success.

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This episode was published on October 27, 2024.

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