15. The Silent Killer In Your Business with Kerri Carlile

Welcome back to episode 15! Today we’re spending time with one of my business besties, Kerri Carlile. Kerri is an Automation and Systems Strategist who supports course creators and coaches in generating leads and sales 24/7 online. She is a messenger marketing expert and making business simple and automated is her jam.Kerri is a mom of 3 kiddos and a dance mom to boot so if there is an easier way to do something, she will find it! She is passionate about helping biz owners to create a life they love living right now instead of slogging through the hustle and grind. In her down time, Kerri loves binging on dystopian fiction like the Handmaid’s Tale and The 100. We’re talking all about the silent killer in your business. Let’s get to it!“It got worse before I learned how to do it the right way...” At minute 1:30, Kerri is sharing a little about herself and her journey that got her to where she is today.“The sale doesn’t stop when the transaction is made...” At 8:30, I’m super curious what is silently killing my business and Kerri is filling us in on why she is hating on organic marketing! Plus, hear the biggest mistakes people are making when it comes to organic marketing. “From there, it was like what else can they do?...” At minute 16:20, I’m asking Kerri how she comes up with a simple strategic system and makes them automated. Kerri shares how she got started with messenger bots and fills us in on all the details we need to know about them!“You want this to be like you’re talking to a person at an event...” At 26:00, we’re breaking down what a bot list is and how to utilize it for your business. I ask Kerri how she knows when to step in as herself, not a bot, and how to handle certain conversations to build a sales structure and a relationship. Hear what Kerri has to say to people who hate messenger bots and the misconceptions floating around.We are ending the show with Michelle’s Hot Minute! I’m asking Kerri a few rapid fire questions where she answered the first thing that comes to mind!If you want to connect more with Kerri you can find her on Facebook at facebook.com/kerricarlile, on Instagram at @kerricarlile and on her website, www.kerricarlile.com. PLUS, Kerri is giving us a FREE quiz that is all about figuring out the biggest mistakes that are keeping us maxed out and stressed out so you can fix it and avoid biz burnout.Ready to Scale Without the Tech Overwhelm?You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money.Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today!Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!CONNECT WITH MICHELLE:Instagram: @themichellefernandezWebsite: themichellefernandez.com