150: Julie Ciardi’s Private Podcast Strategy Drive $320k Launch episode artwork

EPISODE · Aug 12, 2026 · 44 MIN

150: Julie Ciardi’s Private Podcast Strategy Drive $320k Launch

from Launch Your Private Podcast · host Lindsay and Nora, Co-founders of Hello Audio

This episode is from our Launching series. Want every LYPP episode on using private audio to sell in one bingeable feed? Grab it here. Or why not grab all topics?!: List Building · Courses + Memberships · Summits + Events · 1:1 ServicesIn this episode, we explore Julie Ciardi's powerful "surround sound marketing" approach that helped her generate $320,000 in revenue during her November launch. As a human design business coach and former IBM marketing executive, Julie shares how she strategically uses private podcasts before, during, and after her live launches to warm up leads, increase show-up rates, and create deeper client connections. Discover how she transformed declining launch performance into record-breaking results by meeting her audience where they already are - in their podcast apps.Topics CoveredThe "surround sound marketing" strategy using private podcastsHow to use private podcasts before, during, and after live launchesCreating custom landing pages with QR codes for easy accessUsing client concierges to scale with intimacySales page walkthroughs delivered via audioClient panel interviews shared through private feedsDaily podcast delivery to existing clients for retentionThe psychology behind voice and its 38% impact on marketing and salesLinks MentionedWebsite: http://www.julieciardi.comInstagram: https://www.instagram.com/julieciardi/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

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150: Julie Ciardi’s Private Podcast Strategy Drive $320k Launch

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