150: Your Press Release is Breaking My Heart

Whether you’re looking to attract more customers, raise cash – or just make more people aware of what you do – being featured in places like the Guardian, Huffington Post or Psychologies magazine, or landing a spot on BBC Breakfast or Sky News, will help you get there quicker. Janet Murray loves to teach how to do this – without writing endless press releases or hiring a PR firm. Janet Murray knows what she's talking about  Janet has spent the last fifteen years writing and editing for UK newspapers, magazines including the Guardian, Telegraph, Independent, Times, Sun and Daily Mail. Janet has pitched (and successfully placed) countless stories in the national media and also commissioned hundreds of stories (and turned down many more). You could say, Janet knows a thing or two about what journalists are looking for in a story (and, crucially, what they’re not). In fact, she recently wrote a book about it: Your Press Release Is Breaking My Heart: A Totally Unconventional Guide To Selling Your Story In The Media.    5 ways Janet can help you for free (or next-to-nothing) 1. Get her FREE online training program: how to write awesome press releases.  2. Join her FREE Facebook community  3. Read her blog 4. Listen to her podcast  5. Buy her awesome book (it’s even got a free course with it) About Vincenzo Landino: Vincenzo is an entrepreneur, speaker and host of the Brand Boost Podcast. He is the the founder and Creative Director of Aftermarq, a video consultancy specializing in brand amplification and digital storytelling. With experience as a brand correspondent, Vincenzo’s portfolio includes a 1 billion impression campaign launch for Applebee’s as well as work for Mazda, Kia Motors, Paul Mitchell Schools, Barilla Pasta, DC United, Tinder, and Zoomph. Outside of his professional life, Vincenzo is a die-hard Steelers fan, avid golfer and wine maker. Voice Over Artist, Rachel Creveling Rachel owns Belle Strategies, a social media marketing company specializing in turning followers into customers. She has been providing voice over talent for 6 years and has recorded for TV, Radio, and Podcasts. Find her at www.bellestrategies.com. Enjoy the podcast? Give us a rating or a review on iTunes!