152: Convert with Webinars and Get Clients with Magnetic Messenger Alysa Rushton

What this episode covers

Do you want to make more sales and money? Do you want a larger following, and most importantly, do you want an easier time growing your business? If so, Alysha Rushton from GetClientsWithSpeaking.com shares the seven steps to landing clients and sales from webinars: 1. Connect with your audience: intend to give quality information2. Engage with your audience: open with a question or a quote3. Tell your story: but avoid a lack of overstanding and avoid over-telling that story4. Share content: teach people something, help solve a top-of-mind problem or little piece -- pull out one part of the offer and explain it, get them hungry but don't overfill, go deep but not wide5. Amazing free gift: solve another problem or go deeper -- because you're here, it's free6. Give offer: "another tip"7. Wrap-up: the rest, Q&A, call to action -- information alone is not transformation, link to checkout page at the beginning and end [showhide type="transcript" more_text="Display Transcript" less_text="Hide Transcript"]Robert Plank: Alysa Rushton us the women's voice igniter and six figure coaching mentor. She's a master certified public speaking instructor and sales coach, who teaches heart-centered entrepreneurs how to craft, package and promote their authentic message and shine their light so they can magnetically attract their ideal clients. She's the founder and CEO of Magnetic Messengers Academy and the creator of popular programs like Get Clients with Speaking and Profitable Workshops that Rock. Alysa's clients and students go on to do great things like publish books, speak on TED stages, become featured experts on the news and more. I can't to hear about how we can all jump on that train. How are things today Alysa? Alysa Rushton: They're great, thank you Robert for that great introduction. I'm super happy to be here today. Robert Plank: Cool. I'm glad that you made it. Can you tell us about this public speaking thing and what it is compared to the other ways of getting yourself out there, and what makes you special to talk about this kind of thing? Alysa Rushton: Okay. Well, let me address the public speaking thing first. I think you sort of talked about makes me special, but I'll address that in a second. The first thing is is that public speaking's really fascinating in that today we live in this really online world and it's very fast paced and we're all in this online business game and we want to get clients. What's really amazing is that public speaking is such a brilliant way to help you get clients because no other way can you actually connect with people and really let them feel your energy and experience you and what it's like to not necessarily work with you, but what it's like to be with you. What I see happen a lot in today's online business world is that many people are putting out free gifts and this content and that content but when you show up either on a webinar or in a live event, it's really something remarkable and people are with you for a longer time. They really can get a sense of you and what makes you special, and therefore you can start to really attract in your ideal clients which believe is what makes a brilliant business. Robert Plank: Awesome. When we're talking about public speaking, did I hear you right in that when you talk about public speaking, you're counting not just live events but also online webinars and things like that in that whole mix? Alysa Rushton: Indeed I am, yeah. Robert Plank: Cool. I'm glad that that's part of the topic here. I was just thinking as you were explaining that to... I don't know, maybe like seven, eight years ago when, I'm a computer programmer and I like to keep to myself and not talk to anyone, things like that. Then when good webinar is picking up and having all these online launches and these kind of things are picking up,

Distinct summary based on available episode metadata or transcript content.