152. Farmer's Markets: Test & Scale Your CPG Brand With Sari Kimbell, Food Business Success episode artwork

EPISODE · Nov 12, 2019 · 56 MIN

152. Farmer's Markets: Test & Scale Your CPG Brand With Sari Kimbell, Food Business Success

from Bulletproof Your CPG Brand · host Sari Kimbell & Daniel Lohman

152. Most CPG brands waste thousands launching into retail before they validate real demand. That mistake can bankrupt you before you ever scale. In this episode, we break down why farmer's markets are the smartest, lowest-risk way to test your product, refine your pricing, validate your messaging, and build raving fans before chasing wholesale distribution. You'll learn how to use live customer feedback as a paid focus group, how to strengthen your selling story, and how to turn grassroots support into retail leverage. This is how you build a healthy foundation instead of guessing your way onto shelves.  Listen to related episodes to go deeper into retail execution and sustainable CPG growth. Get instant access on the show webpage: RetailSolved.com/session152  

Episode metadata supplied by the publisher feed · Published Nov 12, 2019

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152. Farmer's Markets: Test & Scale Your CPG Brand With Sari Kimbell, Food Business Success

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