#153: FOUNDER: AI Is Rewriting the Business of Music Soft...

What this episode covers

Are traditional music production tools entering their last era?Noam Levinberg, founder of Safari Audio, believes the future of music creation may look very different from the world producers know today.In this episode, we explore the rapid impact of AI on music software, why traditional plugin businesses are being challenged, and how the next generation of creators may never adopt the workflows that defined the last 30 years of music production.Noam shares the story behind Safari Audio, a bootstrapped company that has grown to more than 170,000 users by building creative, unconventional tools for music producers. We discuss startup building, product-market fit, software distribution, customer loyalty, and the difficult challenge of staying relevant in a market changing faster than ever before.Whether you're a music producer, founder, engineer, or music technology enthusiast, this episode offers valuable insight into the future of creative tools and entrepreneurship.Subscribe for more real conversations on music, startups, and innovation.

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Frequently Asked Questions

How long is this episode of Sound Connections?

This episode is 57 minutes long.

When was this Sound Connections episode published?

This episode was published on June 11, 2026.

What is this episode about?

Are traditional music production tools entering their last era?Noam Levinberg, founder of Safari Audio, believes the future of music creation may look very different from the world producers know today.In this episode, we explore the rapid impact of...

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