#155 It's a Wordpress World

If you want to put your video on the web and you don't know a lick about website creation, look into Wordpress. Producing media and distributing it online requires a platform that provides a base from you can attract interest and develop a community. I think its fair to say that self promotion on the internet is not a common skill set of most production oriented media producers. One of the best ways to step into this critical space and feel as though you have some control over the process is to produce a blog using Wordpress. Wordpress is one of many different blogging software platforms, such as Typepad, Blogger and Drupal, however I think it is the best combination of flexibility, power and accessibility for non web developers. There's a tremendous amount of learning resources for the uninitiated, with tutorials for the beginner at Wordpress.org and online in general. Even easier, you can go to Wordpress.com, create an account and start blogging in 10 minutes. There is even a video channel, Wordpress.TV that offers up a hefty dose of information for newbies. There are meetups that take place all over the country, all over the world! I just found a Wordpress meetup in Boston that I'll be attending next month. Last month there was presentation by Adam Wood on how to customize a theme called Atahualpa which you can follow here. I found an interesting review of Thesis, another popular theme, containing lots of information about how a good theme simplifies blogging. The really valuable thing about Wordpress is that is is more than just a blogging tool. It's a content management system (CMS) the organizes your content, tracks your marketing efforts and does other things CMS software does. Finally you can attend, for next to nothing, Wordpress Camps all over the country. I just found one will be in Boston, close to where I live, in January. Even if you can't attend one, or you want to know what kind of sessions occur you can check out past unconferences online. A recent Wordpress Camp in Phoenix has some video of some their sessions, including how to put video online. Last week, about 700 attended WP Camp New York City and going by the list of sessions it must have been amazing.