156- Tips for Better Copywriting
from The Christin Morris Show Hosted by Christin Morris
Here are my major thoughts on this topic-- Know your audience: Who are you talking to? What's your brand message? Keep it clear and consistent. What are three things people should say about you and your content? Use everyday language and STOP relying on ChatGPT to write your content. Write copy like you're talking to a friend, not a business. Blend your personal story into your brand, making it heartfelt. Make sure to include the highs and the lows. Give them a peek into your everyday life. (behind-the-scenes) Ask your audience genuine questions to learn more about them. When your audience engages, give them more of that! Here’s the reel I shared that talks about the account that is growing and why. Mya explains it so much better than I do!--https://www.instagram.com/reel/C2II-Hcx0k9/?igsh=MWJvc2MycjhoeHd6Zw== And the link to Google Trends--https://trends.google.com/trends/
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