156. Vídeo real vs IA: por qué el UGC vuelve a ganar y cómo escalarlo con HICARI

from SEO desde Cero - Podcast de SEO · host Info SEO

En este episodio hablamos con el equipo detrás de HICARI, la plataforma que ayuda a marcas y agencias a escalar la creación de vídeos UGC reales (sin el caos de gestionar creadores uno a uno).Vemos cómo funciona el sistema: briefs, selección de creadores, chat, entregas, y la parte clave que casi nadie resuelve bien: derechos de uso / legal para poder activar los vídeos en campañas con tranquilidad.También debatimos el momento actual: con la explosión de contenido generado por IA, ¿por qué el vídeo real (UGC auténtico) vuelve a ser ventaja competitiva? ¿Cómo se pasa de “hacer 2 vídeos sueltos” a un motor de creatividades que alimenta Ads todas las semanas?📌 Si quieres más episodios como este: suscríbete y deja tu pregunta en comentarios.

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This episode is 58 minutes long.

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This episode was published on February 1, 2026.

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