157. How To Build A Strong Employer Brand - Andrew Hansen

To learn more about Breakthrough Academy, click here: https://trybta.com/PCEP157 The labor shortage is not improving anytime soon. This is why smart contractors invest in their employer brands. Many businesses competing over a small supply of talent drives up its price and gives your would-be employee a sea of options. Ensure your business is the best choice for them by building a world-class employer brand. How you package and communicate your place of work to potential employees matters more now than ever.  Our guest on the show today is Andrew Hansen, founder and CEO of Site Partners, A specialized marketing agency that works exclusively with the industrial sector. Over the last 5 years, he’s shifted from helping businesses get customers to helping them find talent. Buckle up for an employer brand deep dive…. To know more about Andrew and SitePartners visit: linkedin.com/in/andrew-hansen- and sitepartners.ca  See omnystudio.com/listener for privacy information.