158 Turn Cold Emails Into Warm Conversations with Lirone Glickman episode artwork

EPISODE · Nov 18, 2025 · 40 MIN

158 Turn Cold Emails Into Warm Conversations with Lirone Glickman

from How To Founder · host Anthony Franco

Why do some founders get replies from total strangers while your emails get ignored?Research from Boomerang analyzed five million emails and found messages between fifty and one hundred twenty-five words get the highest response rates. Yet most founders either write novels or fire off three-sentence pitches. When one founder launched his SaaS product, he built his early customer base through cold email by spending thirty minutes researching each recipient before writing a single word. That investment in understanding inbox psychology turned strangers into allies who wanted to help.In this episode, globally recognized networking expert Lirone Glickman breaks down the exact four-line structure that turns cold emails into conversations, the know-like-trust sequence that warms relationships before you ask for anything, and why ending with a question mark instead of a period increases response rates by twenty percent. Discover the mindset shift that makes outreach feel less like begging and more like offering value, plus the common mistakes that guarantee your email gets deleted.Keywords: cold email strategies, networking tips, business outreach, email response rates, Lirone Glickman, founder networking, relationship building, sales outreach

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158 Turn Cold Emails Into Warm Conversations with Lirone Glickman

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