$15M ARR Fintech Founder: I Found My First Customer on Facebook | Caroline Tran, Hello Clever

Caroline Tran cold-DMed the CEO of Tasmania's largest telco through a Facebook group, no product, no brand, no payments background. He said yes. That became Hello Clever: $15M ARR, 20 countries, 60 banking relationships.Caroline Tran is the co-founder and CEO of Hello Clever, a global payments and embedded loyalty platform. We talk about the pivot that saved the company, the 11pm call that killed her biggest deal (and became her best hire), and why she now validates demand before writing a single line of code.For: fintech founders, APAC operators, anyone pivoting consumer to B2B.If this episode helped you, leave a review on Apple Podcasts or follow on Spotify. It takes 30 seconds and it's how the next founder finds us.FOLLOW US⁠⁠⁠⁠https://www.youtube.com/@FoundersInMotion⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/thea.yaps⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@foundersinmotion⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/theango/⁠⁠⁠ABOUT FOUNDERS IN MOTIONThe founder podcast that catches them before they're famous, when the pivot might not work and the real story is still being written.Hosted by Thea Ngo, a Wharton grad, venture capital investor, and (your new favorite?) interrogator