16 - Building a Creative Agency (Visuals by Wave) - Joseph Dermba

How Joseph built Visuals by Wave from a side hustle into one of PNG’s fastest growing creative agencies.In this episode, he shares how he turned a small videography side hustle into Visuals by Wave, one of Papua New Guinea’s fastest-growing creative agencies. From a graduating tech student, to marketing and then the creative industry — Joseph’s story is a masterclass in reinvention and rebranding.We dive into how he made the leap from employment to entrepreneurship, the lessons learned in rebranding, client relationships, and leading a creative team — plus the tremendous effort and hard work behind their nine-day PNG National Game Fishing Titles project.It’s an inspiring look at how far passion, vision, and local talent can go when combined with discipline and purpose.🎧 Sponsored by Smart Hills Corporate Solutions — supporting PNG businesses to grow smarter.🌊 Recorded at the Visuals by Wave Podcast Platform.🔗 Learn more: smarthillscorporate.com | visualsbywave.com