16 | 🧠 “Everyone Says They’re Customer-Obsessed — Most Are Lying” 💥 with Manisha Shetty Gulati (Commure, Clarify Health, McKinsey)

Manisha Shetty Gulati, a seasoned healthcare executive and former McKinsey partner, began her career in international development. She recently served as Chief Growth Officer at Commure and currently serves on Model N’s public company board and ReSurge International’s non-profit board.In this episode of Good Revenue, host Neeta Bidwai and Manisha cover:Surprising challenges of healthcare across different countries, the critical role of understanding incentives, and the importance of personalization in care.Advice for healthcare firms, investors, and entrepreneurs on navigating the industry’s economic dynamics and emphasizes the need for partnerships and a customer-centric approach.Strategies for effective transformation in healthcare organizations and the critical role of board members in driving long-term value.How Manisha’s background and experiences with McKinsey and various health tech ventures have shaped her understanding of the healthcare system’s complexities.The importance of understanding incentives within the healthcare ecosystem and discusses barriers to innovation, particularly incentive structures and the need for integration across different sectors.The potential for technology and startup innovations to reshape healthcare delivery while acknowledging the need for systemic changes and partnerships for sustainable impact.Crucial aspects of building successful business models in healthcare, the role of customer-centric approaches, and the importance of adaptability and transformation in business strategies.Insights from Manisha’s experience on a public company board and how it informs her operational work, emphasizing the importance of balancing long-term shareholder value with immediate business needs.High performance firms focus on customer obsession, resource allocation, and strong organizational culture in a hybrid work environment._Where to find Manisha:https://www.linkedin.com/in/manisha-shetty-gulati/Where to find Neeta:https://www.linkedin.com/in/neetabidwai/Where to find Good Revenue:https://goodrevenue.io/goodrevenuehttps://www.youtube.com/channel/UCHrhuWbpYnUwrR75H2Ip4yQ_Highlights:00:00 Introduction and Guest Welcome00:14 Manisha's Career Journey02:10 Challenges in Healthcare03:25 Innovation and Technology in Healthcare05:02 Business Models and Incentives13:49 Direct to Consumer Healthcare15:11 Building Successful Business Models21:28 Transformation and Change Management25:39 Board Influence and Long-term Strategy31:00 High Performance Companies32:59 Conclusion and Farewell_Referenced:• McKinsey: https://www.mckinsey.com/• Commure: https://www.commure.com/ • Model N: https://www.modeln.com/ • ReSurge International: https://resurge.org/ FOLLOW GOOD REVENUE ON YOUTUBE! Or wherever you get your podcasts:YouTube: https://www.youtube.com/channel/UCHrhuWbpYnUwrR75H2Ip4yQ Spotify: https://open.spotify.com/show/44me6PABSQ0k0GfphM70auApple Podcast: https://podcasts.apple.com/us/podcast/good-revenue/id1707461473 Web: https://goodrevenue.io/ Hosted on Acast. See acast.com/privacy for more information.