161: The People Behind the Products: Amplify Your Nonprofit's Reach by Harnessing the Power of Influencer Marketing Success with Nick Lynch

Unlock the full potential of your nonprofit's impact with Collidescope CEO and Co-founder Nick Lynch as he guides you through harnessing the power of influencer collaborations for organizations of all sizes and budget constraints to revolutionize your reach and create meaningful change. It's not every day you meet someone who can seamlessly integrate cutting-edge technology, brand advertising, and philanthropy. Nick Lynch is the embodiment of this rare combination. As the co-founder and CEO of Collidescope, Nick has over 17 years of experience in the rough-and-tumble world of advertising technology. As an earlier member of MySpace, he brings a legacy of knowledge in digital and social media. What gives his journey a personal touch is his relationship with the Make-A-Wish foundation - as a cancer survivor and now, a member of their board. He has channeled his experience in the professional and personal realms to help nonprofits maneuver effectively during the pandemic. In this episode, you will: Decode the process of integrating influencers into your nonprofit marketing strategy. Gain insights on establishing valuable partnerships for both nonprofits and brands. Rise above common obstacles that impede nonprofit collaboration building. Understand cost-effective yet imaginative approaches to win influencers for your advocacy. Connect with me: Instagram: https://www.instagram.com/whatthefundraising_ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point