#162 Dan Murray-Serter – Wellness and Brain Potential

Wellness and Brain Potential with Dan Murray-Serter So where did all this stuff about brain potential come from? Well, Dan is an Arsenal fan. He grew up just around the corner from Arsenal's ground and found his love for the team when they were an awesome team. Dan understands awesome. He's now doing something in a similar way for us all. A passion for wellness and the things that can affect the brain positively is driving a new business, hitherto called Dawn, but soon the name will be changed to Heights. This is a fascinating podcast, with Dan Murray-Serter, a fellow podcaster himself - listen here Secret Leaders. Dan loves cats. There was some recent publicity about how cats adopt the personality of their owners. One of Dan's cats, he explains dangerously is similar to his wife - given the choice would just sleep all day and have her stomach rubbed. His cats are Ragamuffins. A fairly rare breed. They are friendly and attention needy. So, yes, his cats he says are similar! Secret Leaders Podcast Dan hosts his Secret Leaders podcast. It started 2.5 years ago. He was lucky as in London he gets to meet some very interesting people. His secret leaders are often entrepreneurs and investors. He'd always asks them about the bad times. He has had leaders and founders from: Moonpig Photobox Just Eat Shazzam Joe Malone Prince Andrew - he went to Buckingham Palace to record the podcast. Amazing place with secret tatty rooms. Dan learns most when they share their most challenging times and what they did. He is himself a talkative person. The podcasts were a place where he learnt questioning skills. Just do it, was the attitude he had when he started. See his You Tube Video on Secret Leaders and setting up a podcast - click the image. or read his LinkedIn post here: https://www.linkedin.com/pulse/how-start-record-produce-distribute-grow-podcast-dan-murray-serter/ Dawn Dan's last business was Grabble, an Ecommerce app. It became the number one shopping app, with over 1 million users. Lots of revenue but no profit. He built the company incredibly fast, made some errors. All by the age of 30. When he was still running Grabble, Dan became fascinated with brain potential. It was anchored from a desire to become more productive. How to get more things done in a day. This lead Dan and his partner Joel to explore fasting, and nutrition and supplementation. During this time Dan became aware of the plight of the planet. He became interested in becoming vegan. Joel challenged Dan to become vegan. Dan took up the challenge. Cold Turkey Transfer to Vegan Moving from being a carnivore to vegan was not hard. Chicken, steak was a big loss, but your appetite changes over time. Suddenly he became aware of short term memory concerns. He worried that it was early onset dementia. He didn't know what was going on. He read a book by Patrick Holford - Optimum Nutrition for the Mind   It was common. If you cut out fish and eggs, you cut out nutrients your brain needs. He tried fish and eggs again, and he was fine. A diet for the brain Brain potential became an idea for Dan. He looked at mental health too. This lead to a baseline. http://thenext100days.org/wp-content/uploads/2019/03/Dan-Murray-Serter-1a.mp4 So, whilst he was shutting down Grabble, he took the ideas of the public health model. When you are sick you go to the doctors or hospital. However, when you are well and are looking for marginal improvements in your health, to at least bring things back to a baseline, where do you go? Mental health - if you are below par, you should go to a professional. But the idea for Dawn was a range of supplements for braintenance. Healthy things that contain nutrients to improve and balance your brain. Patrick Holford is now an adviser. A two pills a day multi-vitamin for consumers. With an outer layer of algae oil and inner pill, floating inside. Look cool, good for you,