162 好吃和好玩就是标准，感受非遗经济里的烟火人间

在越来越多的跟消费相关的新闻报道中，非遗频频出现，非遗体验成为消费新热点，它是文化传承的体现，也是消费升级的表现。【本期主要内容】01:19 非遗好物的销量暴涨249%05:29 从龙井到牛瘪汤，非遗美食雅俗共赏14:21 年轻人追戏曲，审美迎来回旋镖19:04 非遗品牌化中的联名产品21:08 商业街区，魔幻灯会和文创园区24:36 消费者为何愿意为非遗体验买单28:56 非遗美食改变我们的饮食日常31:39 槐花色拉大战白人饭35:07 梦回8090的一碗粉42:02 非遗热点主导假日经济48:04 Z世代在非遗经济中的角色【本期主播介绍】Neo曾在电商和在线教育行业创业操盘过千万粉丝的项目觉得说真话，很有意思Renee消费者行为研究者「消费新知」天团首席女主播数据和开蚌都可以看很久很久

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162 好吃和好玩就是标准，感受非遗经济里的烟火人间

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