EPISODE · Apr 11, 2025 · 47 MIN
164 防御型养生族，我为健康叠甲不亦乐乎
from 消费新知
健康是恒久的主题，而“未病先防”正在成为年轻人新的消费共识，也展示出一系列有意思的养生趋势。【本期主要内容】00:16 什么是防御型养生族04:10 恐怖热搜创造健康焦虑13:58 23点的成人摇篮曲和壶铃小能手的遮光眼罩21:24 有功能的食物才值得吃吗24:13 健康消费里“听劝”的年轻人27:36 健康焦虑的表现与驱动力32:14 养生的社交属性34:56 无法降级的健康消费37:39 产品趋势：社交游戏化养生与中式养生回归【本期主播介绍】Neo曾在电商和在线教育行业创业操盘过千万粉丝的项目觉得说真话，很有意思Renee消费者行为研究者「消费新知」天团首席女主播数据和开蚌都可以看很久很久
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164 防御型养生族，我为健康叠甲不亦乐乎
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