#165 – Sneak Peak: Global Sales Transformation XX

It’s the twentieth year of Global Sales Transformation, so this week Eddie and Phil sat down to discuss the history of the event and some of the highlights they’ve seen over the years.  They then move on to talk about this year’s theme, which will focus on how salespeople can keep selling in an ethical, human way while taking advantage of the latest developments in AI.   Highlights include:  [05:41] – Looking back on two decades of GST [09:56] – This year’s theme: Winning The Right Way [15:13] – Refreshing Phil’s research into how companies want to be sold to   Tickets are now on sale for GST XX! Enter code GSTXXEARLY at checkout for £50 off your ticket.   Connect with Philip Squire on LinkedIn  Connect with Eddie Guevarra on LinkedIn  Join the discussion in our Sales Transformation Forum group.  Make sure you're following us on LinkedIn and Twitter to get updates on the latest episodes! Also, take our Mindset Survey and find out if you are selling to customers the way they want to be sold to today.