168: What is the Actual Difference Between a PR Crisis and an Issue?

A public relations crisis and a public relations issue are two very different things. Many in senior leadership are unaware of this distinction, preventing their communication teams from planning properly.  In this episode, we define a public relations crisis. To help plan for any event, issue, incident, or crisis, you need to know the differences between them.  Listen + Subscribe on Spotify or Apple Podcasts© Molly McPherson 2022