#17 Dr. Ralf Strauss – Navigator in der Marketingtechnolo...

What this episode covers

In dieser Folge sprechen Martin und Olli mit Dr. Ralf Strauß, einem der führenden Experten für Marketing-Technologie, über die aktuellen Herausforderungen für CEOs & CMOs. Ralf teilt dabei immer wieder praktisch anwendbare Strategien und gibt Einblicke in die erfolgreiche Umsetzung von Digitalisierungsprojekten sowie die strategische Weiterentwicklung von Unternehmen. Themen sind unter anderem die Entwicklung von Zielbildern und Capabilities und die neuesten Trends in der Marketing-Technologie-Landschaft, wie KI-Anwendungen und Customer-Data-Plattformen.Link zum Marketing Tech MonitorAgenda des Marketing Tech Summit 2024LinkedIn:RalfOliverMartin Hosted on Acast. See acast.com/privacy for more information.

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How long is this episode of asap:digital?

This episode is 54 minutes long.

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This episode was published on August 14, 2024.

What is this episode about?

In dieser Folge sprechen Martin und Olli mit Dr. Ralf Strauß, einem der führenden Experten für Marketing-Technologie, über die aktuellen Herausforderungen für CEOs & CMOs. Ralf teilt dabei immer wieder praktisch anwendbare Strategien und gibt...

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