just now

#17: Gord Hendren - President of Charlton Insights

Gord is president & founder of Charlton Insights …

Listen to this episode

0:00 / 0:00

Summary

Gord is president & founder of Charlton Insights - a leading research agency that specializes in sports & entertainment sponsorships, working with properties and sponsors alike. We discuss how Gord and his team help properties attract and retain sponsors, and how brands maximize their activations.

First published

07/17/2019

Genres

business

Duration

54 minutes

Parent Podcast

Influencers of Sponsorship Marketing - a Roth Revenue Podcast

View Podcast

Share this episode

Similar Episodes

  • Paula Beadle | CEO, Caravel Marketing & Founder, Sponsorship Mastery Summit

    01/24/2022

    Avish Sood & Jason Smith

    In this episode, co-host, Jason Smith sits down with Paula Beadle, CEO of Caravel Marketing and Founder of the Sponsorship Mastery Summit. Paula outlines her illustrious career in sponsorship marketing working for both the property and brand sides of the industry. She also provides many insightful data points around sponsorship trends going into 2022, and how to negotiate partnerships while showing value with integrity.

    Clean
  • Growth, Revenue, and Marketing Strategies for Your App — Lisa Kennelly, Fishbrain

    01/19/2022

    David Barnard, Jacob Eiting

    On the podcast we talk with Lisa about marketing an app with no revenue, the challenges of adding new revenue streams, and the importance of brand marketing in a post IDFA world.Our guest today is Lisa Kennelly, Chief Marketing Officer at Fishbrain, the #1 app for people who love fishing. At Fishbrain, Lisa manages a team of 20 people, and is responsible for everything from brand positioning and product marketing to business development and e-commerce. Lisa also mentors startup founders on marketing and strategy.In this episode, you’ll learn:How to make the transition from growth to revenueFinding additional revenue opportunities beyond subscriptionsTips for balancing brand awareness marketing and performance marketingLinks & ResourcesVSCOClueLisa Kennelly’s LinksLisa’s LinkedInFollow Fishbrain on TwitterFishbrain’s websiteFishbrain Is on InstagramFishbrain’s Facebook pageFollow us on Twitter:David BarnardJacob EitingRevenueCatSub Club

    Clean
  • 398. Crecimiento del Marketing de Influencers

    04/01/2020

    Hoy analizamos el sector del marketing de influencers y cómo va teniendo cada vez mayor relevancia para las empresas. #marketingdeinfluencers

    Clean
  • Unlocking Cross-Functional Collaboration in Revenue Operations with Chloe Pott, Marketing Operations Leader

    04/02/2024

    LeanData

    In this episode of the OpsStars podcast, Chloe Pott, Marketing Operations Leader, joins Don Otvos to share her journey into revenue operations, the importance of marketing automation, and the challenges of working in marketing operations.

    Clean

Similar Podcasts

  • Clayton Church of Christ

    08/12/2020

    Clayton Church of Christ

    Listen to our latest series of messages preached during our Sunday morning services

    Clean
  • Community of Hope Lutheran Church

    08/12/2020

    Community of Hope Lutheran Church

    Sermons from Community of Hope Church Lutheran Church

    Clean
  • Point of Learning

    08/12/2020

    Peter Horn

    A podcast for anyone curious about what and how and why we learn.

    Clean
  • Nightmare on Film Street - A Horror Movie Podcast

    08/12/2020

    Kimberley Elizabeth & Jonathan Dehaan

    Horror for the Casually Obsessed. A candid, comedic take on the horror movie genre from hosts Jonathan Dehaan and Kimberley Elizabeth. Episodes drop most Thursdays on iTunes, Spotify, and our Website.  Become a member of the Fiend Club for Exclusive bonus content & rewards. Join us, if you dare! Hosted on Acast. See acast.com/privacy for more information.

    Clean
  • Da Windy City: A Chicago Bears Podcast

    08/12/2020

    FanSided

    Da Windy City podcast is the official Chicago Bears podcast from FanSided. Join host Mark Carman as he discuss the latest Bears news and rumors.

    Clean
  • Experts On The Wire (An SEO Podcast!)

    08/12/2020

    Dan Shure (SEO)

    Downloaded over 500,000 times! Experts On The Wire is a monthly SEO podcast hosted by Dan Shure. Discover new trends, tactics, tools, people, and businesses doing remarkable work in the world of Search Engine Optimization. Past guests include Rand Fishkin, Brian Dean, Annie Cushing, Noah Kagan & Vanessa Fox. I'm an SEO consultant myself, so we dig deep into SEO, technical challenges, growth stories, mobile SEO, eCommerce, crawling, content marketing & more.

    Clean
  • AMERICA OUT LOUD PODCAST NETWORK

    08/12/2020

    AMERICA OUT LOUD PODCAST NETWORK

    Your Source for Free Speech, Talk Radio, Podcasts, and News - America Out Loud is home to expert columnists, talk show hosts, and national commentators - Here we take on the challenges of our generation so that we can preserve future generations.

    Clean
  • Lord of My Life

    08/12/2020

    KTF Productions

    David Evans, aka Surgeon, shares short thought provoking, scripture inspired insights designed to challenge and encourage you toward a deeper relationship with Christ.

    Clean
  • 92.9 Featured Podcast

    08/12/2020

    Audacy

    92.9 ESPN FM/680 AM Featured Podcast of the Day

    Clean
  • Shepherd of the Valley Bible Church

    08/12/2020

    Tommy Moon

    Weekly messages from the pastor at Shepherd of the Valley Bible Church in Hood River, Oregon.

    Clean
  • Sun City Shadow Hills Podcast

    08/12/2020

    Sun City Shadow Hills

    Official podcast of Sun City Shadow Hills in Indio, CA.

    Clean
  • Metroplex Family Church - Audio Podcast

    08/12/2020

    Metroplex Family Church

    Welcome to Metroplex Family Church's weekly podcast! We pray these messages encourage and inspire you. Metroplex Family Church is a Bible-based non-denominational church founded in 2004 by Pastor Brian Jacobs. Our mission is extending God's love to people as family, equipping people through relationships, empowering the discovery of spiritual gifts and for people experiencing the synergy of team ministry. For more information, visit metroplexfamilychurch.com.

    Clean

Episode Description

Gord is president & founder of Charlton Insights - a leading research agency that specializes in sports & entertainment sponsorships, working with properties and sponsors alike. We discuss how Gord and his team help properties attract and retain sponsors, and how brands maximize their activations.

Comments

Sign in to leave a comment.

Loading comments...