#17 - Sam Coxe CEO @ Flaus
from Don't VLOOKUP Hosted by Bar Bruhis
We sit down with first-time founder, Sam Cox to chat through her journey from pre-launch, to raising capital and most recently being featured on Shark Tanks Season 15 finale. Some highlights: 7:05 - Bulletproof de-risk launch strategy so you don't lose all your money 17:07 price testing and how to use psychology to drive higher pricing. 19:49 how to drive higher subscription rates by decreasing the subscription quantity 22:17 how to leverage surveys to learn from your customers and drive product adoption 26:15 How to measure Amazon 32:13 North Star - Contribution margin. 37:07 CX as a sales channel
Embed this episode
No transcript yet.