#17 - Scaling a word of mouth engine with Oli Bridge, Head of Marketing & Growth at Bonjoro

Oli Bridge is the Head of Marketing & Growth at Bonjoro, a platform that allows businesses to boost customer engagement with perfectly timed personal videos.FINITE podcast host Alex Price sat down with Oli to explore his role as Head of Marketing and Growth at Bonjoro, and to explore how Oli has approached a more innovative approach to growth, away from the 'traditional' inbound marketing method. Instead, Oli's focus has been on customer advocacy and scaling what he calls a 'word of mouth engine'.Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event.The FINITE Podcast is made possible by 93x, the leading digital marketing agency for B2B technology businesses delivering SEO & PPC strategy to drives leads, pipeline & revenue growth.