17. When perseverance leads to victory with Jane Robertson from Millwoods

Meet Jane Robertson - the creator and founder of Millwoods. Millwoods is a regional eCommerce brand based in Wagga Wagga and they design and craft beautiful, high-quality shoes for busy, stylish women. Jane is the perfect example of never giving up, even when the chips are down. Jane started Millwoods as a kids shoe brand and pivoted to women's shoes almost 2 years ago when she realised something needed to change in order for her to be successful. I have had the pleasure to have worked with Jane for 6-months and loved watching her business bloom, along with her confidence and self-belief. We chat all about investing in yourself and your business, the importance of keeping your customers as the top priority, building a loved and trusted brand, and what she has in her marketing mix today. This is a really lovely chat with the warm, smart and lovely Jane. And by the way - you really need a paid of her loafers in your life!See omnystudio.com/listener for privacy information.