170 The Decisions You're Avoiding Are Costing You Everything with Anthony, Chris, Stephanie

You've known for months. The employee who was great in year one but can't grow with the company. The customer who's been with you since the beginning but costs more to serve than they pay. The prices you set when you were desperate that no longer make sense.You know what you should do. But knowing isn't the hard part.The hard part is that you actually care about these people. You remember when they believed in you before anyone else did. You've been to their kids' birthday parties. And now leadership requires you to make a call that will hurt them.This is the crucible where founders either become leaders or stay nice people running struggling companies. Because here's what nobody tells you: the inability to make hard decisions isn't kindness. It's a form of selfishness that protects your comfort while everyone else pays the price.Today, Anthony, Chris, and Stephanie dig into the decisions you've been avoiding, the real cost of delay, and how to make hard calls without losing your humanity.