#171 - The Importance Of Having A Personal Brand

Is it just me, or are you also hearing a lot more about having a personal brand? When you think of the word "brand" what comes to mind? Do you think of big brands like Amazon, Apple, or McDonalds? Or do you think of smaller things like the brand of toothpaste your family likes or the brand of mechanical pencils you can't live without at work? The interesting thing when it comes to having a personal brand is that, whether you realize it or not, you already have a personal brand. You may not agree, but you actually do have a personal brand which is why it's also important to understand what it is and how you might want to mold or shape it. This week on The CPA MOM Podcast we discuss what a personal brand is and an important way to approach reshaping or creating yours. You can read the full show notes HERE