171. Trisha Goyal, Founder & CEO of Break the Love

Today, I'm joined by Trisha Goyal, founder & CEO of Break the Love, a matchmaking platform for recreational tennis and pickleball players. Break the Love is reinventing the tennis club by connecting paddle sports players to local courts, coaches, and competition. Personalized based on interests and skill level, Break the Love aims to innovate the country club model and democratize access to racquet sports for everyone around the country. In this episode, we discuss the company's racquet sports marketplace, the technology making activities like pickleball and tennis more accessible, and the impact of authentic branding and partnerships. In this episode, you'll learn: • Trisha's journey and the motivation behind creating Break the Love • How the company acquires new users and builds community • Break the Love's future roadmap, including expansions to other sports Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider/ Chapters: (00:00) Introduction (01:19) Trisha and Break the Love's background (07:15) Break the Love's differentiation strategy (10:07) Acquiring users and court suppliers (17:45) Balancing acquiring users, suppliers, building a brand, and forging partnerships (22:58) Building supplier and brand partnerships (32:17) Applying their tech to other sports (35:47) Key priorities for 2023 (37:36) Conclusion