173: Wrapping Up at Sports ETA with Al Kidd

from Destination Marketing Podcast · host Brand Revolt

In this final episode from the 2021 Sports ETA Symposium, Adam chats with Al Kidd, president and CEO of Sports ETA. Listen to hear how he has seen sports help the industry rebound after COVID, and how some of his recommendations on how DMOs can further utilize sports tourism in their destinations. "Sports is really the catalyst to the relaunch of tourism. We're not leading anything. Sports has its rightful place, but the dynamics of staging a new sporting event are different so there's an advantageous process they go through. That's my message to DMOs. Sports is a major catalyst that's playing its role right now in tourism with the relaunch of event activity post-COVID." -Al Kidd Sports ETA Influencer Marketing for Destinations Follow the Destination Marketing Podcast on social media: Instagram Twitter YouTube TikTok If you’re enjoying the show, please leave us a rating and review on Apple Podcasts! Subscribe to our newsletter! The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email [email protected] or visit www.relicagency.com. To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit www.thedmpn.com. Email [email protected] with any inquiries regarding the network.

Episode metadata supplied by the publisher feed · Published Dec 7, 2021

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173: Wrapping Up at Sports ETA with Al Kidd

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