174: How Hamley’s Turned Retail into an Experience

From attending WESA as a buyer to building a multi-experience western destination, Hamley’s Western Store proves that retail can be immersive, profitable, and community-driven. In this episode, we talk with Katrina Eichner about what happens after WESA and how retailers can turn inventory, events, and experiences into long-term growth.Links:Hosts: Jennifer Hebert, Morgan Nicole ZipperlenContact: Sophia Jagella, WESA Marketing SpecialistGuest: Katrina Eichner from Hamley’s Western Store