EPISODE · Feb 19, 2026 · 24 MIN
174 - Turning Crises into Coverage: The Role of Artificial Intelligence in Modern Public Relations with Craig Harris
from Product Led Growth Leaders · host Thomas Watkins
In this episode of Product Led Growth Leaders, host Thomas Watkins interviews Craig Harris, Founder and CEO of Lookatmedia. They explore how AI is transforming public relations, making effective media outreach accessible to organizations of all sizes.Craig explains the challenges of traditional PR, the importance of ethical AI, and how Lookatmedia’s platform personalizes press releases and streamlines crisis management. The conversation also covers Craig’s career journey, the value of meaningful work, and the platform’s mission to democratize PR and empower positive, impactful storytelling in today’s fast-changing media landscape.Learn more about Craig's work HERE.Connect with Craig on LinkedIn HERE.Think you'd be a great guest on the show? Apply HERE.
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In this episode of Product Led Growth Leaders, host Thomas Watkins interviews Craig Harris, Founder and CEO of Lookatmedia. They explore how AI is transforming public relations, making effective media outreach accessible to organizations of all sizes. Craig explains the challenges of traditional PR, the importance of ethical AI, and how Lookatmedia’s platform personalizes press releases and streamlines crisis management. The conversation also covers Craig’s career journey, the value of meanin...
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174 - Turning Crises into Coverage: The Role of Artificial Intelligence in Modern Public Relations with Craig Harris
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