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#175: Nick Childs – Creative Neuroscience, Co-Founder of DIRT episode artwork

EPISODE · Dec 22, 2021 · 55 MIN

#175: Nick Childs – Creative Neuroscience, Co-Founder of DIRT

from Wild Business Growth · host Max Branstetter

Nick Childs, the Co-Founder and Chief Creative Officer of DIRT, joins the show to share his journey from creating Super Bowl ads to measuring the neuroscientific reactions of consumers. Hear how DIRT uses biometric sensors to measure consumer reactions to ads, the Galvanic Skin Response, secret to pulling off a great Super Bowl ad, best part of film festivals, and story behind the E-Trade baby. Connect with Nick at WeAreDIRT.com and on Twitter at @NickChilds

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#175: Nick Childs – Creative Neuroscience, Co-Founder of DIRT

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How long is this episode of Wild Business Growth?

This episode is 55 minutes long.

When was this Wild Business Growth episode published?

This episode was published on December 22, 2021.

What is this episode about?

Nick Childs, the Co-Founder and Chief Creative Officer of DIRT, joins the show to share his journey from creating Super Bowl ads to measuring the neuroscientific reactions of consumers. Hear how DIRT uses biometric sensors to measure consumer...

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