176: Jay Clouse — Creative Commitments

Today, I’m talking to Jay Clouse, a creative entrepreneur, and all-around amazing human being. We’re talking about keeping it all together as a solo creator, what makes a personal brand work, and how important authenticity is in building an audience. 00:00:00 What to do about all the attention-grabbing out there00:05:00 A trust-based paradigm for your work00:12:15 The importance of being a human being and not a brand00:18:11 Challenges of aligning all of your projects under one umbrella.00:23:02 Can you even find good names at the start?00:28:57 The importance of having a backlog of ideas.00:32:37 Will I ever get to this level of quality?00:37:05 Choosing priorities00:43:11 The mechanics of building community & building relationships with people00:46:15 Teaching sentient beings to do things that are good for them (and good for you)00:50:42 An audience is like an insurance policy- Creative Commitments with Jay Clouse- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course- Zero to Sold & The Embedded Entrepreneur, my books on entrepreneurshipThis episode is sponsored by MicroAcquire. You can also watch this episode as a video on YouTube.