176: Leveraging Video and Authenticity for B2B Social Media Marketing with Guest Keigan Carthy

Send us Fan MailKendra talks imperfect marketing with digital marketing expert Keigan Carthy. As the founder of Vision Media, Keigan specializes in B2B content, strategy and paid social.Topics covered in today's conversation include:- Using social media to showcase authenticity- Establishing trust and consistency with video- Letting Facebook's algorithm target your audience- Tips for connecting with audiences authentically- Why showing ROI for clients is so important- and more. Join Kendra every Tuesday and Thursday as she discusses how to make progress and grow through Imperfect Marketing.Resources:Link to schedule a strategy session with Vision Media: https://calendly.com/visionmediamanagement/vm-strategy-session You can find Keigan Carthy:On Vision Media's website: https://visionmanagement.co/ On LinkedIn at https://www.linkedin.com/in/keigan-carthy-517856204/ Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here