#176: Life Happens. Positivity Is a Choice. Here's How to Choose It | Russ Hedge

In a world that feels louder, faster, and more negative than ever, confidence isn't just a mindset; it's a choice. And when life throws curveballs (as it inevitably does), the leaders who rise aren't the ones who avoid challenges, but the ones who decide how they respond. In this powerful episode of GRASP Confidence, host Tara LaFon Gooch sits down with inspirational speaker, international bestselling author, and master connector Russ Hedge to explore what it truly means to choose positivity, purpose, and forward momentum—no matter what season of life or business you're in. With over 30 years in marketing, sales, and relationship-driven business, Russ has seen it all. And more importantly, he's learned how to turn experience into encouragement, setbacks into fuel, and connection into one of the most underutilized confidence accelerators available today. Known as an "Inspiration Specialist," Russ Hedge is a positive force in an often hectic and high-pressure business environment. He's been recognized as a top salesperson across multiple industries, not just for his results—but for the way he builds trust, networks authentically, and adds value before ever asking for anything in return. In this episode, Russ shares how confidence is built through connection, not perfection. He opens up about the power of encouragement, the importance of mindset in leadership and business growth, and why choosing positivity is a strategic advantage—not a personality trait. Listeners will hear real-world stories from Russ's decades-long career in marketing and sales, along with insights from his bestselling book, Live Happens… and Then You Choose!—a message that resonates deeply with entrepreneurs, leaders, and high-performers navigating uncertainty, transition, or growth. This conversation goes beyond tactics. It's about how you show up when things don't go as planned, how you lead with purpose, and how intentional encouragement can change not only your business; but your life.   If you're a leader, entrepreneur, speaker, coach, or professional who: Feels drained by constant pressure and negativity Wants to build confidence without burnout Knows relationships are key but wants to deepen them authentically Is navigating change, growth, or uncertainty Wants to live and lead with more purpose and positivity   …this episode will meet you exactly where you are.   Russ doesn't preach motivation—he models it. His ability to connect, inspire, and make people feel seen is why he's trusted as a speaker, coach, consultant, and podcast host across platforms. From mindset shifts to practical encouragement strategies, this conversation offers both heart and application. You'll walk away reminded that confidence isn't something you wait for—it's something you choose, especially when life happens.   🎧 Listen now to this episode of GRASP Confidence and discover how choosing positivity, connection, and purpose can transform the way you lead, communicate, and live. If this conversation resonates with you, share it with someone who needs encouragement today—and be sure to subscribe, follow, and leave a review to help more people find these powerful conversations.   🔗 Connect with Russ Hedge Website: https://www.russhedge.com Email: [email protected] Calendar: https://www.russhedge.com/contact LinkedIn: https://www.linkedin.com/in/russhedge/ Facebook: https://www.facebook.com/russhedgecoaching Twitter/X: https://twitter.com/russhedge YouTube: https://www.youtube.com/user/greerbros/videos 🎥 Shows & Podcasts: Marketing with Russ (#RussSelfie) The Experience Live with Russ & Scott Russ Reals Live Available weekly on YouTube, LinkedIn, Facebook, and major podcast platforms. 📘 New Book: Live Happens… and Then You Choose! 👉 https://www.russhedge.com/buy-book-now   What does GRASP stand for? Gratitude. Responsibility. Action. Sight. Purpose. These five pillars form the foundation of authentic, confident leadership and every episode of the GRASP Confidence Podcast is designed to help you embody them more fully in your life, business, and calling. 🎙️ Have you subscribed yet? Join thousands of high-performing leaders who tune in weekly for powerful conversations with world-class guests sharing real stories, mindset shifts, and actionable insights. ⭐️⭐️⭐️⭐️⭐️ If you loved today's episode, don't forget to leave a review—it helps us reach more leaders like you.   🎧 Available on: Apple Podcasts | Spotify | Amazon/Audible | iHeartRadio   Share the inspiration Send this episode to a friend or post it on your favorite social platform, we rise by lifting others.