178: Using Crypto To Solve Carbon Market Problems with Paul Gambill, CEO and Co-Founder of Nori

Paul Gambill is the CEO and Co-Founder of Nori, a carbon removal marketplace on a mission to reverse climate change by removing enough carbon dioxide from the atmosphere to lower the overall concentration of CO2 below 300 parts per million. Paul joins us to talk about how they are leveraging blockchain technology to build the business and develop their own cryptocurrency. We also get in to how the business has scaled, the verification and permanence problems of regenerative agriculture, and much more. Tune in! Show Notes: https://themodernacre.com/178