179: Cultural Insight on Operating a Regional Office w/ Paula Shannon

In this episode of the Sales Hacker Podcast, we have Paula Shannon , Chief Evangelist at Lilt , a machine learning company focused on language translation. Join us for an engaging conversation about language, sales, career success, and embracing cultural differences in leadership.What You’ll Learn - How to open a regional office- When to use functional heads in lines of reporting- The importance of understanding company finances- What has changed in sales over the last two decadesShow Agenda and TimestampsAbout Paula Shannon & Lilt [3:02]The mandate of a chief evangelist [8:10]Adapting sales processes internationally [12:02]2 recent changes in consumers and sales [19:14]Advice to today’s young workers [23:47]Paying it forward: Shout-outs [30:03]Sam’s Corner [34:11]The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.