18: 6 Goals for Annual Giving, Howard Heevner

About HowardHoward Heevner joined the University of California, Berkeley in 2019 as the Executive Director of Annual Programs. In his current role, he oversees Annual Giving, Leadership Annual Giving, Milestone Giving, Next Generation Giving, and Parent Philanthropy and Engagement.With more than 20 years of higher education fundraising experience, he has held a number of roles. Prior to coming to Berkeley, Heevner was the Assistant Vice Chancellor of University Development Programs at UC Santa Cruz, the Director of Annual Giving at Penn State University, the Director of Annual and Special Giving at DePaul University and the Associate Director of Annual Giving at the University of Michigan. He began his career in development at the University of Iowa.Howard has been a regular speaker at CASE conferences throughout his career and currently serves on the CASE District VII board. He has also worked with more than 30 institutions across the country to review the effectiveness of their annual giving programs.Heevner earned his bachelor’s degree in journalism from the University of Iowa and his master’s degree in higher education administration from Penn State.Howard is the chair of the CASE Advanced Annual Giving Strategies conference April 29- May 1. Learn more at https://www.case.org/conferences-training/advanced-annual-giving-strategies