18. David Skudlik: the importance of change, merging entrepreneurship with the arts, and learning to manage a team

David Skudlik is the co-founder and CEO of digital agency Sforzato, a company that provides a variety of digital marketing services to the classical music and wider performing arts sector. Their impressive client list to date has included the likes of Nicola Benedetti, Barbara Hannigan, Ray Chen and Alice Sara Ott. David is also known for his weekly newsletter, David’s Dearest, a neatly curated pick of his own cultural recommendations. Born into a musical family, David grew up playing the violin, but later ended up following his entrepreneurial instincts instead. In this episode, David talks about setting up his company, then relaunching it one successful decade later; what he’s learned along the way in terms of managing people and making decisions; and the valuable friendships that have grown from initially professional relations. He also spoke about starting out with his first fashion accessory business at 17, and was very honest about how much he disliked practising...-------------------David's links:WebsiteInstagramSforzatoDavid's Dearest newsletter-------------------Follow The Classical Circuit on InstagramDid you enjoy this episode? If so, ratings and follows help a lot with visibility, if you have a spare moment... *bats eyelashes*No offence taken if not.--------------------Music: François Couperin - Le Tic-Toc-Choc ou Les MaillotinsPerformed by Daniel Lebhardt--------------------This podcast is also available to listen to via The Violin Channel--------------------The Classical Circuit is made by Ella Lee (producer by trade, pianist at heart). Hosted on Acast. See acast.com/privacy for more information.